
Cookie Policy
Quick Summary
- Cookies help the site function and remember preferences.
- Strictly necessary cookies cannot be disabled.
- Marketing cookies used only for your campaign measurement.
- Manage via browser settings or cookie consent banner.
This Cookie Policy explains how SkalX AI ("we", "our", or "us") uses cookies and similar tracking technologies when you access our website and Services.
By using SkalX AI, you agree to the use of cookies as described in this policy. You may manage your preferences as outlined below.
1. What Are Cookies?
Cookies are small text files placed on your device (computer, tablet, or mobile device) when you visit a website. They help websites function properly, remember preferences, and collect information about usage.
Cookies may be:
- Session cookies (deleted when you close your browser)
- Persistent cookies (stored for a defined period)
2. Types of Cookies We Use
2.1 Strictly Necessary Cookies
These are required for core functionality, including:
- Authentication
- Session management
- Security verification
- Fraud prevention
These cookies cannot be disabled if you wish to use the platform.
2.2 Preference Cookies
These cookies remember choices you make, such as:
- Language settings
- Display preferences
- Dashboard configuration
2.3 Analytics Cookies
These help us understand how users interact with the platform, including:
- Page visits
- Feature usage
- Error reporting
- Performance monitoring
Analytics data helps us improve platform functionality and user experience.
2.4 Marketing & Advertising Cookies
These may include:
- Meta (Facebook/Instagram) Pixel
- Advertising performance tracking tools
Marketing cookies are used only to:
- Measure performance of campaigns you run
- Enable retargeting within your account
We do not use marketing cookies for unrelated profiling or selling user data.
3. Third-Party Cookies
Some cookies are set by third-party service providers, including:
- Google Analytics — usage analytics
- Meta Pixel — campaign performance tracking
- Razorpay — payment processing flows
These third parties control their own cookies according to their respective privacy policies.
4. How We Use Cookies
We use cookies to:
- Maintain secure login sessions
- Authenticate users
- Remember preferences
- Monitor usage patterns
- Improve performance
- Enable advertising and campaign measurement features
5. AI Training & Cookies
We do not use cookie-derived personal data or Meta/Google API data to train our internal AI models unless you explicitly opt into our AI Training Program.
6. Data Retention
Cookie retention depends on the cookie type:
- Session cookies expire when your browser closes
- Persistent cookies remain for a defined period
- Analytics logs are retained for approximately 60–90 days
For more details, refer to our Privacy Policy and Data Retention section in our Terms of Service.
7. Managing Cookies
You can control cookies by:
- Adjusting browser settings (block or delete cookies)
- Using the cookie consent banner (where applicable)
- Disconnecting Meta or Google integrations within your account
Disabling certain cookies may limit platform functionality.
8. Changes to This Policy
We may update this Cookie Policy from time to time. Updates will be reflected with a revised "Last Updated" date. Continued use of the Services constitutes acceptance of the updated policy.
9. Contact
For questions regarding this Cookie Policy or data practices:
Email: info@skalxai.app