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Data Handling & Security Standard

Operational controls and retention — Last Updated: 14th November, 2025

1. Data We Store

We only store the minimum necessary to operate the platform.

Personal Data

  • Name, email, contact info
  • Business profile details
  • Uploaded brand assets (logos, product images)

Operational Data

  • Campaign drafts
  • AI prompts and user-generated content
  • Credit usage logs
  • Activity logs
  • Preferences/settings

Does NOT include:

  • ❌ Meta ad data
  • ❌ Instagram media fetched through APIs
  • ❌ Google OAuth data
  • ❌ Social login data

API-fetched data is processed in-memory and not stored unless required for core functionality (e.g., analytics).

2. Token Storage & Access

  • Access tokens (Meta, Google, Razorpay keys): Stored only in encrypted form
  • Stored using industry-best practices (AES-256)
  • Never shared with any third party
  • Automatically deleted when a user disconnects integration, token expires and is replaced, or account is deleted
  • Only backend systems—not frontend clients—can access these tokens.

3. Data Processing

We process data strictly to:

  • Publish posts
  • Run ads
  • Fetch analytics
  • Provide insights
  • Improve platform features
  • Generate user-requested AI output

We never use Meta/Google data for AI training or internal model development.

4. Security Controls

  • SSL/TLS enforced
  • Database encryption at rest
  • Supabase RLS policies enabled
  • Role-based access control
  • API rate limiting
  • Automatic session invalidation
  • Audit logging of all sensitive actions
  • Restricted admin access
  • Daily encrypted backups
  • Firewall & WAF protection

5. Data Retention

  • User account data: retained until deletion
  • API tokens: deleted immediately upon revocation
  • Analytics logs: 60–90 days
  • Backups: 30 days rolling
  • Support conversations: 6 months

6. User Controls

Users can:

  • Delete their account
  • Disconnect their Meta/Google integrations
  • Request deletion of all stored data
  • Download their data (on request)

Requests are processed via info@skalxai.app within 15 days.

SkalX AI — Data Security